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Social media content x Bareethics

Digital content for Social media brand channel

Bare Ethics is a small but growing company, proudly Canadian. This company is focused on natural and organic skincare products.All of their products are handcrafted, Vegan and PETA certified.Bare Ethics is committed to reduce its eco-footprint and protect our planet. Bare Ethics blend ingredients are renewable, biodegradable and certified organic with the lowest chemical rating.The strategy for the initial content production for Instagram was to reflect visually what the brand believes and mission is by creating a social media calendar and determine new strategies for the content approach in the profile feed and finally sourcing and curating the imagery and stock photography for the content production which included motion and still imagery.

With the dreary winter days on us, the mood for Bare Ethics Instagram feed changed for a clean and brighter imagery. The next two collage images were split into a nine grid layout. What I like about this trend splitting images in 3, 6, 9 … is the freedom that gives us to explore possibilities and to be more creative executing the ideas.

To see them live… click here

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